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OUR STRATEGIC FIVE POINT PLAN 

1. AWARENESS

To create a greater awareness around suicide and mental health in New Zealand. This will be achieved through:

2. COMMUNITY PEER SUPPORT

The development of new suicide prevention policies as well as advancing existing structures and policies through effective research, awareness campaigns and changing negative societal attitudes to achieve a zero suicide rate in New Zealand.

3. EXPERTISE

The Key to Life Charitable Trust will communicate all work toward a zero suicide rate in a direct and honest manner to become a leading voice on suicide and mental health awareness. The goal is to become a well-respected and referenced resource for media and government.

4. EFFECTIVENESS

Strengthen the organisational capability of the Key to Life Charitable Trust through the engagement of volunteers and donors to ensure the long-term sustainability of the organisation and its mission.

5. EDUCATION

The Key to Life Charitable Trust is committed to educating citizens on the issues of suicide and mental health awareness.

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